Junk UnderJeans – Interview with a Reader Favorite
Junk UnderJeans was the big winner at the UNB Reader Awards. They are a brand I spend a lot of time with at Magic/Project in Vegas. They are doing some great things in underwear. They started about the same time UNB did and have grown over the last few years. They have matured and come into their own. I have a feeling we will see a lot more of them on the market.
Congrats! You guys won 3 awards in the UNB Reader awards (Best Trunk, Best Boxer Brief and Best Swimwear). Why do you think your boxer briefs/trunks captured the hearts of our voters?
When we begin each new collection at its inception, we make sure that we have a full understanding of what the current trends are; be it fabric trends, color trends or fit trends and incorporate that into each design. Each season we create a new collection, but within each collection we look to make sure that each style has a stand alone appeal, whether its an accent pop color, fit of the pouch or the cut of the trunk.
What is your philosophy in creating new underwear? What are your main goals?
We have a brand philosophy that is not only to make the high quality and fashion trend product that we do, but it is always to design styles that will appeal to a wide demographic. It’s always been understood that young ppl want to look young and mature people want to look young and we try to look to satisfy them both equally and simultaneously.
What separates your trunk and boxer briefs from other brands on the market?
Since the inception of the brand, it’s evolved to find a fit in the market that hasn’t already been designed to by other brands. Through this evolution, we have been able to create a style, quality and look that says Junk Underjeans and becomes expected of the brand. One of the things that uniquely sets us apart is that we are a completely vertical company in that we manufacture our own product from designing it ourselves and producing it ourselves. We manage to maintain the integrity of the product by spinning , knitting, dyeing and sewing all of our own production so that we can always ensure the best available quality to our customers.
You aren’t just known for boxer briefs/trunks, what are some of your other styles that are a favorite of your customers/fans?
As the brand has expanded nationally, so to has our product offering. In each product category that we venture into we test the market and desire for new product from our brand and then build a category out accordingly. As a reference, within this past year we have launched a very successful athletic line under our Underjeans moniker and is branded as Underjeans Athlete. These collections which are in their 3rd season now include fashion performance, moisture wicking underwear as well as the inclusion of running shorts, workout shorts running/ workout leggings, hoodies, pullovers, tanks muscle tops and warm up sets.
Your swimwear won swimwear of the year as well. I have to share, that when we shot the 2015 swimwear guide. We got more comments from models on how comfortable your swimwear is, what makes your swimwear so comfortable?
Firstly, thank you for the positive feedback. I have found through the years that models have always been very genuine in sharing whether they do or don’t like something so we genuinely appreciate the first hand input. As I mentioned that we do our own production and along with that we have the ability to be specific with the yarns that we incorporate into our swim wear, our factory specializes in a proprietary nylon yarn that we incorporate along with spandex which both create a very soft comfortable finished fabric that we construct into our fashion swimwear styling.
What do you have planned for the summer of 2017 in terms of swimwear? And when will your 2017 swimwear collection be out?
As we previously mentioned expanding our product categories, a fully merchandised collection of swimwear was just launched at this past menswear show in Las Vegas, which was extremely well received. It consists of three dynamic color stories, each of which displays wonderfully as a collection and has a silhouette that can appeal to every consumer’s individual taste. The collection includes briefs, high-hip trunks, trunks, thigh length boxer briefs and knee length jammers, anything from solids, color blocks and print.
We can’t leave underwear out, what can we see in the terms of new underwear in 2017?
Under our extremely popular Junk brand, we constantly look to bring newness to each collection. In the new product that we will be delivering in June of 2017 is a fun range of underwear styles that utilize a base fabric of clean textured solids and fashion stripes but also incorporate multicolor and neutral geometric and logo design created as a sublimation print on the waistbands. This brings a fresh pop and will stand apart from previous collections and other brand.
Where can our readers buy you underwear? Also, where can they find you on social media?
As we have grown over the last several years, we acquire placement and highly respectable men’s fashion boutiques nationwide, as well as stores internationally. From UnderU4Men in Portland Oregon, Torso in Columbus Ohio, and Off Chute Too in Phoenix Arizona, as well as Simons a very fine department store chain in Canada, our collections can be found across the globe- Japan, Austria, South Africa and in U.K are some examples of our expanded placement.
In addition to being able to find our product for sale on our website at junkunderjeans.com, we can also be found at fine online retailers such as HIsroom.com.