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Underwear of the Week

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blue-jock-side-sQuake for Men pointed this out to us earlier this week. And we really thought this is a new an interesting take on a jock from Diesel . We love the color and fit. It’s just taking a men’s classic, a jock and bringing it into the present. Here is some information from Quake for Men:

A Jock from Diesel! WOW!

This is a first for Quakeformen.com – Jocks from other brands sell really well so when we saw these beauts from Diesel we knew we just had to get them.

  • This jock has a bright green pouch and white waistband / straps. The waistband has a bright green Diesel logo and a small white line at the top.
  • The soft elasticated straps are wide and strong enough to offer you real support and comfort.
  • 95% Cotton, 5% Elastane
  • Also available in blue.
  • ** New for 2009 **

Thanks to Quake for Men for letting us use these pics!

blue-jock-back-1-s green-jock-side-s green-jock-2-s

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The latest trend in men’s undies is enhancement undies. Andrew Christian is at it again and came out with the Show-it line. Unlike his last enhancement undies this enhances your front rather then your back. We thought this would make a great Underwear of the week. Andrew Christian is so innovative and always coming up with new items and innovations. Here is what they say about the undies.

The king of men’s underwear expands his empire to include the brand new Show-It Technology 2.0 underwear line. This line of frontal enhancing underwear automatically emphasizes and flaunts what every man has in his pants.

Show-It Technology 2.0 features a hidden “comfy cup” that gently lifts and presents the main-1package to the front. The horseshoe shaped inner cup is lined by soft elastic that gently aids in the lifting and adds up to 1.5 inches to a man’s frontal measurement; it provides the biggest enhancement of any underwear on the market currently. Best of all there is no embarrassing padding or straps and has a completely invisible support structure. The pouch fabric is contrasted to the rest of the underwear to draw the eyes and attention to the “package.” The underwear also features the custom Andrew Christian Anti-muffin Top Elastic to slim the appearance of love handles. The line consists of boxer-briefs, briefs, jocks and swimwear.

“When I realized how popular my Flashback butt lifting boxer amain-3nd briefs were, I began to think about how to best enhance the front of a man,” says designer Andrew Christian, “taking a look at other underwear on the market that say they enhance, I tried all of these designs and they were uncomfortable and most didn’t work or had other major flaws. I decided to design a line of super comfortable underwear that actually ‘Show’s It’ and developed the this line of underwear and swimwear with Show-It Technology 2.0.”

Also, one thing to look forward too is they will be expanding this line into swimwear and jocks soon. I think this line would be perfect for jocks.

We hope you enjoy this week, it’s something new and innovative and fun, tune in next week for the next underwear of the week!

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Its Underwear of the Week time! This week we chose the Go Natural line from Go Softwear. This is a great new line that focuses on the environment. They are the Bamboo Boy Brief with the matching tank. The brief retails for $19.00 while the tank is $24.00.

Here is some information from Go Softwear about the line and the briefs and tank:

Why Bamboo? Bamboo fiber is a revolutionary new fabric that has unparalleled advantages such as requiring less water to grow. Can be grown without the use of harmful pesticides. Bamboo also helps clean the air by consuming carbon dioxide and returning 30% more oxygen to the atmosphere than regular trees. As a fabric bamboo has antimicrobial properties, which is ideal for activewear and undergarments.

Our hottest selling boy brief now available in soft bamboo/cotton rib! This style has a full-cut back and lo-rise front with a built in pouch for extra room. Contrast stitching around legs and fly for a defined look. Sides measure 5″. 70% bamboo 30% combed cotton. Made in U.S.A.

Our tank is made of soft bamboo/cotton rib that is soft to the touch. Semi-scoop-round neck and large armholes for greater mobility. Contrast stitching around the neck and arms for a touch of color. Made in U.S.A. 70% bamboo 30% combed cotton.

We hope you enjoy this environmental Underwear of the Week. It proves you can be environmental and have some great underwear too!

We are starting a new posting series called “Underwear of the Week.” This will bring you some well known brands and some smaller brands that are doing some great things in the area of men’s underwear. We are always looking for suggestions, so if you know a company that you think could use some exposure, let us know.

The first pair we are profiling is from Elite. These are the Tokyo briefs by Elite. They have a dragon on the crotch, silk screened that glows in the dark. How fun his that. Imagine the first time you get undressed with that special person and they see a glow in the dark dragon! It would def break the ice.

Here is a little information about the company:

Miami-based Elite combines colorful and exciting designs with comfortable, body enhancing support. Soft, superior-quality fabric makes Elite the first pair you’ll want to pull out of the drawer everyday. Double-stitched hems and durable construction ensures they’ll make it back to the drawer for years to come.

You can pick these up at Underwear Station and check out the entire Elite line.