It’s Underwear release season for fall! That means a lot of your favorite brands are releasing new hot undies. One of those brands is SupaWear. The latest collection is called Sports Club.  According to SupaWear, “Sports Club is Supawear’s first active underwear collection and is designed for every activity. It features a brief, jockstrap, boxer short and tank. It’s made from a sweat-wicking polyester and is breathable and cooling to the touch.”

Active underwear is a growing market in the men’s underwear area. You have some that are function over form. This is not the case with the Sports Club. SupaWear has put their own design spin on active underwear. The collection is in blue and has a super fun SupaWear waistband. The blue/red/white band has the SupaWear logo in the center. Then the brand name around the band with red lines outlining the band.

The fabric is a 90% Polyester / 10% Elastane blend. Which is perfect for being active. This fabric will wick sweat away from your body. This makes it perfect for the gym, running, hiking and more. The fabric will be very comfortable as well and the perfect addition to your workout wardrobe.

The styles available are the boxer, brief, jock and tank. I think most of our readers will be wearing the jock and brief for working out. However, I don’t discount the boxer, we have a growing boxer brief followers! Each one of these has the same waistband. The brief and jock also have white trim around the pouch and leg openings. Against the blue the white makes the pair pop.

If you are looking to step up your gym underwear. The Sports Club is one you need to look into! It’s fashionable, fun and made for working out! Find the Sports Club collection at the SupaWear site.

• Sports Club Boxer
• Sports Club Brief
• Sports Club Jockstrap
• Sports Club tank Top

These new pairs from SupaWear will have you seeing red! And not in the way you think. SupaWear released the new Crimson line. The start of SupaWear was solid colors. In the last year they have branched out to color panels and lastly a print with the Frutoipia line. The brand is really maturing and growing.

The latest collection builds on new designs. The collection is called Crimson. “Crimson by SW takes urban architecture in a new direction,” said SupaWear about the new line. We agree with this statement. The new collection is red with white stripes. These aren’t solid stripes, as they  said above its a very “architecture” designed. The official description is: “Like the urban jungle, Crimson is designed with form and structure in mind. This is achieved from the panelled styling, the embellished waistband with an industrial finish and the strong bold lines.”

I believe that the new collection will come in a jock, brief and trunk. Which have become pretty much standard for SupaWear.

Features:

• Panelled design with double stitch finish
• Vinyl prints
• Single front lining for natural lift
• Form fitting
• Embellished waistband

I love this direction am seeing from SupaWear. They have a great sense of experimentation and fun in the collections. What started as a basic line is now becoming a line about pushing the envelope and seeing what they come up with. One of my favorite pairs I own has been the Fruitopia line. It’s whimsical and fun. Really who would believe that you’re wearing underwear that looks like slice of Watermelon?

This line will be around April 1st! So be on the look out at the SupaWear site and your favorite retailer!

Underwear is fun! SupaWear proves that with the new Fruitopia collection. It may sound like a fruity drink but it’s a line of underwear designed to look like watermelon! Before you say what the? I think you should take a look at the new collection! Speaking of the collection, it will be out next week!

I think this collection is awesome. Its just pure fun. The pairs come in a pic with a green waistband to symbolize the green rind. The body is pink flesh of the fruit, and it comes with seeds! The seeds are around the sides and back. It comes in a jock, brief and trunk.

“Fruitopia, Watermelon! Supawear’s latest mouth watering collection is here! It features Supawear’s iconic retro form fit stylings. Watermelon’s colour palette uses bright, juicy pinks and rich greens. The perfect representation of summer – Take a bite!”

The collection is out next week. We will be having a review on this line very soon! I can’t wait to get it. What do you guys think about the collection?

SUPAWEAR is at it again with another new release! This time the line is called the SupaCharge. What is so great about the SupaCharge? The color combinations they have deiced to use is new and fresh. This is one area SUPAWEAR excels. They do combinations you wouldn’t think of, but they go so darn well together. This is what they told us about the line:

SUPAWEAR once agains challenges the boundaries of men’s underwear with this vibrant and electrifying collection.

Introducing SUPACHARGE, a collection featuring a brief, trunk and jock. It comes in two colour pallets, Thunder (Teal and orange) and Lightning (Yellow and pink).

SUPACHARGE is inspired by the stylings and form fits of the late 70s to early 80s. It features a single lined pouch for that enhanced but natural lift and of course that iconic colour blocking by SUPAWEAR.

Find this and all the great lines at the SUPAWEAR site.

A few weeks ago SupaWear released the SupaDupa WP2. Its available in the trunks shown and also a brief and jock brief!

Spewer always has a fun take on the world of men’s underwear. The new SupaNova continues that fine tradition. The newest collection is a super hero inspired collection. Available in a brief, jock, leggings and trunk. As you can see above the color combinations really make this line!

There are three color combinations in this collection. They are Daylight, Galactic and Hazard. Daylight is the aqua with yellow trim. The Galatic (and my favorite) is the blue with red trim. Lastly the Hazard is the yellow with black trim. All super fun.

The waistband has the SupaWear band with the super hero inspired logo. You can feel SUPA in this pair of underwear no matter which style you choose! I love this band just for this logo design. This band is truly for a waistband lover! Because there will be no way to hide this pair!

The leggings are a new design they have for this year. The leggings in my opinion are a welcome addition to the SupaWear line up. Its great to have a new company making stylish leggings! It maybe too hot in the states for them but I say get a pair and save them for later!

Find the new SupaWear collection at the SupaWear site! Below are pictures of all the new pairs!

SupaWear is not a company scared of color. Jason really likes to experiment and have fun with the undies he releases. He’s always pulling colors not considered super masculine and he makes them masculine. This time the collection contains pink. It has a lighter, muted pink and also a brighter, bold pink.

I got a chance to see this line in Vegas real quick. This is one pair that I think you need to see in person. The way the color pops is amazing! There are a few pairs I have seen where you need to actually feel and see them, once you do you will be sold! They also have one of my favorite waistband right now, the SP super hero branded one is one of my favs!

The style comes in a brief, trunk and jock. You can see all the pics below of each style in each color. They are all available now at the Supawaer site.

Are you a fan of SupaWear? If you are you should know that the Supa Fly collection now has two new colors. Those colors are Red and Black. The Supa Fly collection had been some bright colors, such as yellow, green and bright blue. There weren’t many, for a lack of better word, classic colors. You can see by the pics the two colors in the brief and trunk. It is also available in their jock, but we don’t have pics on here to show you!

The new colors still have the great Supa Fly waistband. This is a waistband I really love. It’s made with the SP logo in the middle with wings on the side. Hence the wings in the picture above.

This is from the same makers of 2EROS. While this maybe a lower price point brand the quality is still as amazing as 2EROS! SupaWear is what they call “Delicious Underwear!” You can find SupaWear at their site or a retailer near you!

If you love 2EROS then you need to check out the SupaWear line. It’s a brand made by the great minds behind 2EROS. 2EROS is well known for their great materials, styles and construction. This is carried over to SupaWear but at a lower cost. You may think that a lower cost results in lower quality but you would be wrong! The SupaWear line is very well made and super comfortable.

The new Supa-Fly line comes in three different styles. Those styles are a trunk, brief and jock. The color range in this  line is a lot of fun. Supawear could have gone with traditional colors but they stepped outside the traditional box and made some really fun color combinations. The colors are Berries (purple), Blood Orange (a red), Forrest (green), Lemonade (yellow with a blue waistband), Sun (Yellow with a red waistband) and Sky (light blue). Note that not all colors are in each style. For instance the Sun is just in the brief. 2EROS is known to do this and not offer every color so it’s great to see this carried over to SupaWear.

The other feature I love is the new waistband. The band is made in a contrasting color from the main body. It has the SupaWear logo in the center with wings coming out from each side. For a less expensive pair of undies you wouldn’t think of having such a great looking waistband. Its often the one area that is over looked. However, Supawear didn’t over look the waistband and made it an integral part of the design.

Here is how SupaWear describes them: “The SUPA-FLY collection is deliciously designed for a fun day in your underwear. Take flight in our selection of juicy colours, featuring shiny wings on the waistband and contrast pouch ribbings.” It def lives up to this description.

Check them out at http://www.supawear.com for this and more styles

See more promo pics below the break

Today’s Brief Distraction features one of my new favorite brands, SupaWear. I got the chance to try a pair out and we will be posting the review very soon. It’s a great brand from the creators of 2EROS.