Garcon Model Mansion Brief Review from UNB Blog on Vimeo.
Check out Bryce’s first Video review featuring Garçon Model! See how he liked them
Review Garcon Model Briefs from UNB Blog on Vimeo.
This is Alex’s last review for UNB. He’s been an amazing part of UNB and it’s sad we bid farewell to Alex. He’s off to do some amazing things and this is his review of the Garcon Model briefs. We hope you enjoy! But don’t worry we will have more videos soon!
We love Garçon Model here at UNB. There are two things we one to share, the first is a sales code GMXTRA15% – It also includes free shipping with the order of 2 items or more. Next is they will be releasing the new line of jocks! I hope they release the pink in the jock
Alex is finishing up his last reviews. This time he’s doing a review of the Garçon Model SoBe Trunk! Garçon Model furnished this pair for review.
Garçon Model has always done some amazing pics. This time they are sharing these beautiful photos of model Ygor Pignatari shot by brasilian photogrpaher Antonio Bezerra.
I love an info graphic. This year Garçon Model did a survey and created this great graphic about some of the trends happening in the men’s underwear market. I think this confirms some things we have always thought of in undies!
If your’e anywhere near the south of the US it’s Been HOT. This pic is just as HOT featuring Garçon Model shot in South Beach. Enjoy the beach this weekend and wear hot undies!
We always hear some of you guys say you want to see real guys in underwear. You like the model shots but you want to see how the underwear fits real guys. Well, Garçon Model did that with it’s Kickstarter. They had one backer to be a model in a shoot. That person is Vernon.
Here is what Garçon Model said about the shoot:
“Vernon was flown in to Vancouver and was a great sport and a natural in front of the camera. His energy and positivity shined through in this beautiful photo shoot. Vernon became a friend and he’s now part of the GM family!”
They did a quick interview with Vernon and here is what he said:
1. What pushed you to make the Kickstarter pledge?
I am always open to new experiences. Makes life interesting and exciting. The only pledge level that struck a cord was the one involving the photo shoot. Several years ago, I was into bodybuilding and, at the encouragement of friends, I had professional photos taken. The photographer suggested that I consider print work. I joined a couple of “casting” companies in the area, but nothing ever came of it given my busy work schedule. This pledge gave me the opportunity to do something I have always wanted to do.
2. What sets Garçon Model apart from the others?
Love the way it looks on me. It is extremely comfortable and offers great support throughout the day. I am a pretty active guy. Whether it be sweat or spray while on the boat, the fabric holds up really well when moist or wet. Other brands tend to stick and pull.
3. So… how did the shoot go?
The photo shoot was fun but harder work than I expected. I guess that could be due in part to my inexperience. I felt really awkward and stiff in the beginning. A drink or two probably would have helped. The guys were great. They were very patient and talked me through it all. The joking around helped a lot. As the shoot progressed, it got easier. Would love to do it again, but definitely won’t quit my day job.
We hope you had a great 4th! Today we suggest you relax in your favorite undies like Garçon Model. Super comfy and some great colors they just released in the Miami Colleciton.
Garçon Model has sent us some great pics to share with you guys. This series of pictures features their new Miami Collection. The model is Tyler Kenyon shot by Daniel Jaems. Tyler wears classic briefs and colourful trunks and boxers from the Miami Collection. Garçon Model underwear is made using lightweight figure-hugging microfibre with a bold metallic GM waistband.
Garçon Model has a new set of pictures released! This set of picturesfeature Model Paul Knops shot by Photographer Daniel Jaems. Find a lot more about them at the Garçon Model site.
Underwear should not only be comfy but I think should give back at times. That is exactly what Garçon Model is doing, they have teamed up with Grupo Ruas e Praças. I spent some time with Garçon Model guys in Vegas. They are really great guys who really have turned their passion into a business. They really impressed me before but now that they are giving back, they are amazing! If you are looking to spend your money on a pair of undies that could make a difference go by the Brazil trunks!
Here is the press release:
Canadian mens underwear brand Garçon Model partners with Brazilian NGO Ruas e Praças to raise money for the street kids of World Cup host city Recife ahead of the 2014 tournament.
With the world’s focus turning to the South American country Garçon Model is re-launching its sell-out Brazil national flag coloured trunks in time for the event.
All profits from the Brazil trunks will be donated to Grupo Ruas e Praças to help support hundreds of Recife’s homeless children living on the streets and exposed to drugs, gangs, prostitution and violence.
The Northeast coastal city is one of Brazil’s most football-mad and home to a new $240 million dollar football stadium 20km from the favelas of Coelhos and Ibura.
“We want guys to show their support for Brazil and enjoy the World Cup but at the same time raise funds and awareness to help educate and inspire the youth, to keep them safe and engaged with society.” – Mehdi Mebarki, Co-founder of Garçon Model
During the month long event Garçon Model’s iconic GM logo will be transformed using the Brazil national flag whilst a documentary film and imagery shot in Recife by photographer Klaus Thymann will be showcased on the garconmodel.com homepage.
#TEMVIDANASRUAS – There is life in the streets
The film and imagery shot by Klaus Thymann over four days in Recife highlights the courage, talent and dreams of some of the children that the money raised will go to help by funding arts and cultural projects to build positive lives off the streets.
The campaign is part of The International Exchange program which brings together NGO’s from developing countries and communications professionals, and was funded by City of Good – an initiative set-up by Nicolas Jayr from ad agency BBH London.
Garçon Model Brazil Trunks
$34 / £22 / €26 via garconmodel.com
Garcon Model wants to know more about the men’s underwear market. They have a survey you can fill out right now. If you are familiar with their brand all the better! Go give them some feedback – https://www.surveymonkey.net//s/garconmodel
So tell us about the new collection. What sets is apart from the previous collection?
This season it was important for us to hold on to everything that made the success of our first collection. Ultra soft fabric, perfect fit and a bold aesthetic. With this new collection we wanted to celebrate spring/summer with a bold approach. We have really brightened-up our offering by introducing these fresh new colors inspired by the energy of Miami. There is something really celebratory about this collection!
You did a crowd fund strategy, who did that work for you guys? Was there any thing that surprised you doing the campaign?
Our Kickstarter campaign was done by us and we had a blast! The concept is brilliant. What better way to connect with our existing customer base and new ones at the same time. What made it work for us was really the interactivity of our campaign in which we ask backers to select their favorite designs in an array of options.
Will you do another crowd funded campaign ? If so what did you learn that will make it better?
Kickstarter is the best way for us to consult with people beforehand and make sure we bring them what they need. The main aspect is to really try to innovate, bring a value added to the backers. You want to take them on a journey with you and make them become part of the team.
Do you guys have a favorite pair in the collection?
It really depends on which mood I’m but right now it’s the Mansion brief (bright pink with titan grey)! I’ll have to check with the rest of the team to get their favorites as well!
What do you think sets Garcon Model apart from other underwear brands?
We’re definitely in the business of making men look sharp and fitted. At the very core of our values we believe everyone should look stylish in whatever form that takes. Our goal is to provide men with tasteful underwear that brings a little fun and stylish edge without going overboard. Simplicity is the ultimate sophistication.
Waistband are super important to me, so what made you do the #flashyourwaistband ?
Waistband is the most visible part of the underwear and it’s the one element that people will get a glimpse off. Our infinity waistband has been hugely praised and has now become a signature style. It’s also a statement of who you are. The brand of your underwear can tell as much about you as a whole outfit can, so you might as well be proud of it and flash it!
What is up next for Garcon Model?
We will be expanding our wholesale distribution throughout 2014 with department stores and online retailers to ensure that Garçon Model is positioned alongside other premium underwear brands. We have lots of new products down the line that we can’t wait for people to see. So definitely stay tuned! We’ll also be introducing a brand-new look and a more muted palette of colors for the winter months.
Find Garcon Model at their website!
We love a good selfie and Garcon Model sent us one of the pics they have received from their fans. We hope you enjoy and feel free to send us your selfies too!
With 90s fashion trends making a return the look-at-me logo is back with a vengeance and that includes underwear! From the streets of South Beach to the nightclubs of Ibiza guys want an underwear waistband that commands attention.
This new wave of Logo Mania has seen demand for Garçon Model’s underwear, with its iconic metallic GM waistband, increase by 40% compared with the first quarter of 2013 and sales are set to soar ahead of festival season.
Our signature GM waistband has been hugely popular with guys that want to flash a new and exciting brand under their t-shirts! There was a demand for branded premium underwear and guys are really embracing that. The stereotype that guys don’t care about their underwear is certainly becoming a thing of the past.” – Mehdi Mebarki, Co-Founder of Garçon Model.
Whilst research has found that men are happy to settle for basic briefs during the winter months, come the sunny days of Spring its out with the basic and in with the bold.
With a trend started by Calvin Klein back in the 1990s, and recently re-launched with a social media campaign, statement logo waistbands are the easiest way for customers to show their brand loyalty.
For Spring/Summer 2014 Garçon Model offers bold logo waistbands in 11 fresh color combinations from elegant black and silver to audacious pink and yellow.
The Garçon Model ‘Miami’ collection of luxurious microfibre briefs, trunks and boxers are available from $28.
Are you a fan of Garcon Model? Or want some really fun colorful underwear? The new Miami Collection from Garcon Model was inspired by Miami and has 17 brightly colored pairs of underwear! So if you’re big into color it is a line you should definitely check out!
Find the new collection at the Garcon Model Site!
I got a chance to meet the guys behind Garcon Model, Patrick & Mehdi. Both really amazing guys with a big passion for underwear. They told me a little about the line and now its out! If you remember they did a Kickstarter campaign for the collection. I will be reaching out for more info about the collection and bring you more. Here is the press release we recieved:
Canadian underwear brand Garçon Model returns with a second collection for Spring/Summer 2014 continuing its quest to offer premium men’s underwear with a bold aesthetic.
Garçon Model has quickly positioned itself as one of the most sought-after new male bodywear brands. Its fresh colour palette and instantly recognisable logo demand attention with classic styles that are familiar, and a quality that is superior.
The brand’s popularity was put to good use in December 2013 when it called upon the support of its customers and fans to help raise investment to the sum of $10,000 using crowd-sourcing website Kickstarter.
The campaign saw backers pledging over double the target goal in just over a month of the launch. This money was re-invested into market research, product development and an increased product offering to ensure that the brand continues to strengthen over the coming months.
With much anticipation for the follow-up collection Garçon Model drew inspiration from Miami, playground of the rich and famous, for Spring/Summer 2014.
From the bright lights of Ocean Drive and Art Deco pastels of South Beach to the energy of Downtown Miami, Garçon Model presents an unashamedly vibrant range of 17 colours and styles for the season ahead.
The iron-free microfiber range of form fitting briefs, trunks and boxers all boast the iconic Garçon Model waistband that is guaranteed to add a pop of colour or flash of style to any outfit.
“There is something really celebratory about this collection and we feel that is reflected in the designs. Men’s underwear really needs a refreshing splash of colour and by taking inspiration from Miami we were able to bring a sense of elegance but with a vibrant twist. Our primary goal is to help men look good and feel sexy without compromising comfort.” – Patrick Lafontaine, co-founder of Garçon Model.
All-American male model Tyler Kenyon becomes the face of Garçon Model for SS14 with a series of campaign images and film shot on location in Miami by photographer Daniel Jaems. Sport loving Tyler, who has been shot by some of the world’s top fashion photographers, personifies the masculine, sexy and universal appeal of Garçon Model range.
I had such high hopes for the Garcon Model Brazil Trunk when I received it as it is quite an attractive looking pair. Available only in yellow with green piping (Brazil – get it?) the trunk features a comfortable metallic logo waistband as well a color contrast logo on the seat of the trunk . Additionally there is no annoying tag to deal with. These great details are probably why they are the most popular item on the GM store. However, the pleasing looks is where my love affair with this trunk ends because despite these advantages I had issues with the general fit of the pair.
I own quite a few pairs of boxers/trunks/shorts and in my opinion these barely qualify as a trunk; the cut is much more like a brief. When I first put these on, I even double checked the package to make sure I received a trunk. Additionally, for a large, the fit was pretty tight, especially at the leg opening – to the point that when I took them off at the end of the day, they had definitely bunched up around my legs adding to the brief appearance. Also, if you’ve read any of my previous reviews you know that I am a fan of underwear with pouches and while the Brazil trunk does have a semblance of a pouch, it likewise is tight and somewhat uncomfortable.
While I do wear large in most of my underwear, obviously I could alleviate many of my issues by purchasing an XL however, sadly they are not available bigger than a large. Overall, I would say that they are well made and the 82% Nylon/18% Spandex is remarkably soft. If they fit you, they are a great pair of underwear; however, the awkward fit means that for me personally they will be living at the back of my underwear drawer.
Pros:
- Metallic waistband
- Tagless
Cons:
- Not really a trunk
- Tight fit
- Small pouch
Ratings:
- Fit – 2
- Materials – 5
- Construction – 5
- Look – 4
- Daily Wear – 3
- Overall – 3.8
Garçon Model furnished this pair for review.
I know some of you out there love a behind the scenes picture! This one is from Garcon Model. They had a few famous photogs take some great pics of their models in Garcon Model. Those photogs include Mike Ruiz, Marco Ovando, Gilles Crofta. We will feature more soon!
Today’s Brief Distraction is from Garcon Model. We just interviewed them and they shared a lot of great pics with us. This shoot looks like it was a lot of fun. Check out our interview.
Tell us about Garcon Model, how did you guys get started in the Men’s Underwear world?
In 2012 we were inspired to manufacture high-end and high quality men’s underwear for the every-day wear. We’ve tried hundred of different brands, style and colors and their wasn’t anything that we truly liked; So we decided why not make our own brand that would please modern men. We wanted men to feel sharp and confident in their style of underwear whether they worn it under a suit, at the gym or under a pair of jeans. We also designed the fabric to be ultra comfortable, and convenient for today’s activities with iron-free technology and moisture-wicking properties.
You have just recently launched, what are the styles you currently offer?
A year in the making of carefully selecting the fabric, shape, colors and the right type of stitching is what is making our brand a top quality brand. We’ve focused our energy on 15 great pairs for people to start with! Our sexy collection of briefs, trunks and boxers comes in 5 classic colors.
The photography you guys did for the launch is amazing, was there a theme behind the pictures? Where was your location?
Selecting the right models and location took months, after extended research we found the right spot and models in Croatia. We were looking for a unique location that would be eye catching for our customers. We’ve also shot a behind the scene footage for our fans at 
www.youtube.com/garconmodel !
What inspires you guys to create new underwear?
Our slogan at Garçon Model™ is “Undress for success”. With this philosophy in mind, we wanted to offer masculine classic designs that would look sharp and even eye-catching in any occasions. Our customers appreciate this sense of luxury and masculinity in our designs.
Where can our readers find you?
In February, we will be partnering with a very talented designer at New York Fashion week. And of course, Garçon Model can be found online at www.garconmodel.com or via our social media channels: Twitter, Facebook, Pinterest, etc…