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In A Boy Store

Sales Briefs – 3/12/10

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  • Aboystore now has BumGear and WildmanT. They have a large selection from both brands. If you are a fan of either, now you have another place to buy them. You can save 10% off your order just use code JB41L72E until 3/16/10
  • We’re having a Sale, Plain and Simple. For a limited time we’ve reduced all our solid colour design Boxers and Briefs. It’s a great chance to freshen up your undies drawer this Spring. We’ve dropped the single item prices to the same as the multi packs so if you want 3 of the same colour, then it’s just the same price as buying 3 mixed colours. Log on to www.dirtyfukkerunderwear.com and take advantage of these great offers today.  Have a great day from all the team here at Dirty Fukker Underwear.
  • Dead Good Undies now has some great Bruno Banani swimwear. Are you looking for something really fun and colorful? If so you need to check these out. They have stripes, patterns and solids. Plus many different styles. If you are wanting to make a statement this summer, Bruno Banani will help you!
  • Mensuas is giving you 15% off all swimwear, Timoteo and N2N Bodywear until 3/15/10. You can check out the Timoteo Super Low Yellow Brief and the N2N Cotton bikini. Remember there are free shipping for all US and Canada orders over $25.
  • UnderGear has a few more sales for you this week. You can take 15% off orders $50 or more or take 20% off orders $75 or more. Just enter code UGA501 at check out. This ends on 3/15/10. YOu can check out the Good Boy Gone Bad line while you are there. You can see new arrivals from Diesel, Obviously and Timoteo!
  • CIN2U is giving you some Rebate Extravaganza there are a few ways to save: Save $20 on orders $100-149.99 enter code Bigfoot20, for orders between $150 – 199.99 Save $35 use code eagle35, save $55 on orders between $200 – 249.99 enter code Dazzle55 and for anything over $250 save $75 and use code Spank75. Remember for all orders over $50 you get free shipping!
  • Audace is having a Calvin Klein liquidation sale. You can get some Graphic collection briefs for $12.96 or trunks for only $14.00, The regular price for both is $20 and $24. But hurry, the supplies are limited on this sale.
  • Rufskin is having a rare sales event to make room for this season’s newest swim wear collection set to arrive this Spring! All regular priced swim wear is 30% off! Check out the swim wear here and remember sizes and styles are limited so hurry while supplies last. I always wanted to say that! Offer good until March 24th. Denim swim/briefs and sales rack swimwear not included.
  • DT Clothes is having a sale on Underwear, Swimwear, Tops and Bottoms. You can save 30-50% off the styles. They have some really fun underwear you should check out if you haven’t.
  • Top Drawers now has Bon Bon Bodywear focuses on eye-catching men’s underwear, designed to make you feel like your best… everyday! The Underwear fits the active lives and choices of today’s fashionable, self-confident man, no matter what their lifestyle. Comfortable underwear with fine finishing, they compliment a man’s original personality and well developed sense of self with progressive ideas in men’s fashion, and fun loving style. They have also received the hot new Calvin Klein X collection! Stretch cotton and microfiber topped with a big, bold crimson Calvin Klein logo waistband – these are the hottest new styles from the industry leader in men’s underwear.
  • UnderU is having a Checky 20% off sale for the week. You can save on mens underwear, t-shirts, vests, value packs, basics, mens bags, wallets, cuff links, belts, hats, swimwear, boardshorts, simmers, swim shirts, gymwear, joggers, hoods, gym bags, which is almost  everything. Just use code CHEEKY20 at check out.
  • Erogenos has some great new collections. First off they have the new ManZone collection, which are affordable but very high quality Next, they have the new UnderGear ribbed cotton collection, They are supper soft and comfortable. The new Obviously for Men chromatic collection, they have some really great colors for the line with the awesome pouch. Lastly is Punto Blanco, which is the best quality lines they have had, with its attention to detail and quality construction Punto Blanco never disappoints
  • Just arrived! OBOY swimwear 2010. Our up-to-date beach outfits in fancy colours and hip cuts are once again going to give the main points in quality and style. Exclusively by OBOY. Must have! XTG underwear 2010 Extreme – modern – different. The brand new collection by the young spanish trendlabel in hip styles and fancy colours. Now available at OBOY.
  • Palace Trunks wants you to get lucky this St. Patricks Day! Every 3rd order will win a FREE Pair of underwear. Winners will be chosen at every 3rd order and will be notitifecy by email. Winner may choose a pair of underwear of their choice at equal or lesser value to add to their shipment. Good luck guys!
  • Cityboyz Fashions has the hot new style from Punto Blanco in stock now. The new collection was inspired by the universe. So you will see some really fun design’s you’ve never seen before. Check out the entire line now!
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Sales Briefs – March 7th

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Here are your Sales Briefs for Today!

Erogenos has the great new exist Surf Collection, which feature vibrant color combination’s in the 2xist’s signature no-show brief and trunk. They also have the new sheer Rufskin collection. They are super soft sheer fabrics with unique design element. They now have the BodyTech line as well as new Andrew Christian Swimwear.

DT Clothes is having a sale on its DT Ultra collection 09. They have the DT Underwear, The Orginal Vac-Pac Undies. Check out all the really fun designs they have out now!

Below the Belt has Ristefsky Macheda underwear for $15. The full range of Ristefsky Macheda underwear have been reduced to just $15. All sizes available at time of newsletter, a choice of 8 colours. Order now and don’t miss out!

Skiveiz has some rand new styles for spring: They include: Puma, Pikante, Andrew Christian Shock Jock, and Skiviez Boast! These are just a few of the great pairs they have at Skiviez!

NuWear is having a Private Structure sale! You can save 40% off 28 styles. Limited quantity are available so make sure you order it early! Or you will miss out on some great color combination’s!

Below the Belt has an Andrew Christian Combo offer. For $49.99 (AUS) you can get yourself this Andrew Christian Special Combo Offer. It includes 1 each of the Pro Lifeguard trunk in Black and Almost Naked Jock. Stock is limited so be quick to take advantage of this offer while available.

Save 10% off your next order at Mensuas. Use promotion code 10mar at checkout and save on all regular priced items. Sale is good on new orders placed at Mensuas and is not valid on PPU Underwear.

Audace is giving you 30-50% off selected Calvin Klein styles. The supplies are limited! If you don’t see a size you want email them! This has been a popular sale and make sure you get yours soon or they could all be gone.

Jockboy Locker is giving you $5 off your next order, Just enter code RELAUNCH at check out, but the offer ends March 12h. Right now you can save on Ginch Gonch and new items from C-IN2.

Wyzman has the new 2010 Clever Underwear Collection. Check out the entire new line. It’s a really fun and colorful collection. So if you’re big into color then you need to check out this line! It’s really amazing!

UnderGear is letting you Take $15 off your order of $75 or more or $25 off your order of $100 or more. Just make sure you use Promo Code UGA301 at check out. This offer expires March 8th.

Dead Good Undies has some great new undies. Maybe you need some of the darker side of undies and you need to check out the new 18 styles from Gregg Homme! Or maybe you want some Jockey and you buy 3 Jockey USA Concept and get a free Jockey towel. Lastly you can get some Sloggi for men, that aren’t just for basics, you can get the silky smooth Splendido Briefs and hip shorts.

Look good in C-IN2, When you spend $50 at the C-IN2U sotre you get free shipping. Canadian shipping starts at $7.05 and international at $12.95. So you can shop and get some great shipping prices.

Global Guys Gear is doing a Clearance sale. Stand clear because prices are following. Everything is 30%. Stock is limited so stay clear and use code leasesale at check out! Sale ends at Midnight March 31st!

Cocksox has a new pair out (Look this week for more details) and its the Cocksox classic with a  twist its’ red on red. Also check out the CX Active sports thong for the active guy. You can get free shipping and no code is necessary! So go check it out!

10 Percent.com is giving you 20% off when you purchase three or more items. The Brands you can choose from are Baskit, Andrew Christian, Timoteo, N2N Bodywear and Rufskin. The sale ends March 9th.

Cityboyz Fashions is giving you 25% off Tribe Swimwear. Tribe Underwear and Swimwear  has quickly earned a reputation for its innovative and stylish designs. Valid through Tuesday March 9th 2010.

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In Aussiebum

What do I look at when purchasing a pair?

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So when browsing for a new pair of underwear what grabs my attention? What exactly am I looking for?

The obvious starting point is briefs or trunks? And to be completely honest the answer depends entirely on my mood at the time!

After deciding whether it briefs or trunks, the first thing that grabs my attention is colour – I love bright and bold colours. I try to avoid purchasing black or white underwear unless it’s a killer style or design. Aussiebum and Cin2U score highly for me on the colours front.

The next thing I look at is waistband design. I like funky colours or a bold design or both if possible! I love the CK steel waistband design as the silver colour with the CK name in the same colour as the underwear looks great in my opinion. Aussiebum have some funky waistbands – such as the bamboo and flaunt range – but the winner here has to be the 2xist optic range. The stunning, dual colour waistband starts with one colour and blends into another complimentary colour with a whole range of shades in between.

The final thing is the design of the underwear and whether it offers something that is a little bit different. This is not a huge deciding factor as I have plenty of traditional designs in my drawer but if the pair has a certain something, it usually seals the deal. I’m quite a fan of the seamless design of the Aussiebum bamboo range for example. The enhancing feature of the wonderjock range helped sell a pair – initially out of curiosity I must confess. That said, once I’d got a pair, another two or three followed – I find them very comfy and the extra little help always helps.

So there you go, a quick round up of what grabs my attention when buying my underwear! Feel free to let us know what you look for when choosing your underwear…

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In 2(x)ist

My Top Three…Mark from the UK

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In celebration of the recent Winter Olympics, I thought I’d put together my very own medal podium, celebrating my favourite three designs of underwear.

In 3rd place and winner of the bronze medal, AussieBum;’s Undies range. This underwear – based on the classic brief design – are really comfortable, offer just the right level of support and more important come in a wide range of bright colours. Made from hardwearing ribbed cotton with a stylish white trim and waistband these are a staple of my underwear drawer and will be for time to come. They can be worn under pretty much anything and are comfortable from the start to the end of the day.

In 2nd place and only just beaten to gold are the 2xist Optic Trunks. These trunks are super (actually, super-super) soft and almost feel like you are not wearing anything. The trunks come in a variety of bold colours and have a contrasting dual colour waistband. The only down side to these is that the material is quite thin and stretchy and by the end of the day tends to suffer in the pouch support area due to this. Also, watch out on sizing – 2xist seem to have really over sized them so always order a size down. If it weren’t for the cost of obtaining these in the UK, I’d have a drawer full.

Finally, in first place and taking the top spot on the podium are the Calvin Klein Steel Trunks range. Soft, comfortable, with a stylish, wide, steel effect waistband this underwear offers just the right level of support from dawn till dusk. Available in a wide range of bright and interesting colours, they look really great under a nice pair of jeans. As mentioned the waistband is nice and wide and so looks better on guys with a decent physique as it’s the quite firm, not that this alters the comfort level! Having said that, my physique is far from perfect and I still reckon they look cool! I’ve always been a fan of the CK range – before the Steel range, pro-stretch were my preferred CK underwear, but these not only win gold in the CK range, but are my gold medal choice overall too!

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In Calvin Klein

New At Malestrom

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Here are some new arrivals at Malestrom:

The guys at Obviously have taken a great thing and made it even better with the new Obviously Chromatic Pouch Low-Rise Boxer-Brief. Available in 5 brand-new, eye-catching colors! The Obviously Anatomical Pouch collection is also now available in brand-new styles & colors. More variety than ever before!

The Calvin Klein Prostretch Graphic 3 Trunk Boxer-Brief is the hot, updated style for the new season. It features a brand-new redesigned waistband. Also available: the Calvin Klein Prostretch Graphic 3 Hip Brief.

The Gia Casual Low-Rise Brief combines european elegance with lightweight comfort. This handsome ‘racer-style’ brief is made of an extremely lightweight fabric that sports a unique perforated texture. We have 8 new styles in the Gia line to choose from!

Other brands to check out are JM Sport swimwear, Joe Snyder Launch Colleciton and Hugo Boss Swim.

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In 10 percent

Sales Briefs – February 10

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Here are your Sales Briefs for today:

  • Palace Trunks want you to spice up your wardrobe with Candyman! Continue your special evening by living out your wildest fantasies as a policeman, nurse, devil and more. Don’t wan the whole outfit? Candyman still offers fun in various briefs and boxer briefs. Give your special someone a night to remember!
  • Below the Belt is get 40% off 2xist optic and campus. Limited colours and sizes available. offer ends February 11 2010 unless sold out. Shop online and receive free delivery anywhere in Australia
  • Fresh Pair.com is giving you a Valentine’s Gift. There are new markdowns on Clearance plus hundreds of new items are added. You can save up to 65% off select items.  Did you know that over 120 million cards will be sold for Valentine’s day? Of those cards, over 50% are purchased in the 6 days prior to Valentine’s Day?
  • UnderGear wants you to know its the last week to save on their winter sale! You can save up to 65% off select items. They also have the new Calvin Klein X line. This line provides body-defining fit using luxurious cotton blends, while added stretch enhances comfort and shape retention.
  • James Tudor is giving you a Valentine’s special.You can get 20% off the new Magnetic Brief! Just make sure you use code JTVAL101 when you check out. They are a great brand you need to be checking out, if you haven’t already.
  • Timoteo is giving you a gift for yourself or your Valentine! You can treat yourself or someone else with the Timoteo Jewelry line. You can save 15% off the line when you use code VIPCustomer before February 15th! Check out the entire line and get some undies while you are there.
  • Just a quick reminder that there’s only 5 days left to take advantage of the Jockstrap Central giant Valentines Mesh Sale. Until February 14th, everything mesh and see-through is 15% off from these great brands: Joe Snyder, Kinkwear, Go Softwear, Male Power, Pulse, Raw Studio and N2N.
  • NuWear has some new items in stock. If you think it’s time to get you some new undies then you need to check out all the great styles from California Muscle, Pistol Pete, Timoteo and Unico! No matter if you want mild to wild, they have something you will love!
  • 10 Percent.com is giving you three ways to save! You can save $10 off any order $75 or more, $15 off  any order $100 or more and $20 off any order $125 or more. You can check out new items from Timoteo, C-IN2, Rufskin, Baskit and Andrew Chrsitian.
  • Planet Undies wants you to check out the new 2010 HOM Collection. We profiled it on the site a few days ago and now it’s in stock and ready to order. They have some of the hottest styles of HOM, so check out the entire line!
  • Mensuas is having their Final, Final Clearance sale. You can get underwear starting at $5, But the styles are limited and when they are sold out they are gone. You can save on Clever, C-IN2, Greg Parry, Pikante and Timoteo.
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Sales Briefs February 6

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Here are your Sales Briefs for Today:

  • 10 Percent.com is letting you prebook the best selling low-rise mesh brief from Rufskin. THe pari is updated and now available in black and white. The undies will be shipping February 15th!
  • Fresh Pair.com has a trend alert! Keep your underwear drawer updated with five must haves in undies today. Heavy Metal, All REd, Back to basics, South of the boarder and super size. While you shop these trends you can save $10, $25 and $50 off your oder when you buy the minimum amour and use codes LOVE10, LOVE25 and LOVE50
  • His Room has the new line from 2(x)ist, the Surf Collection. You can get the fresh bold colors in No Show Trunk, No Show Brief and Sports brief. Check out the line and see the really great colors!
  • Below the Belt has 20 new styles of Swimwear and Denim from Rufskin. Don’t miss out on the great new items and there is free delivery Anywhere in Australia.
  • NuWear is having a HUGE sale. They are giving you up to 65% off Private Structure! You can choose from over 28 styles. LImited quantities are available, so make sure you order yours now!
  • 10 Percent.com now has the Pulse Underwear Sock Jock! You can preorder yours today. If you buy 3 or more & take 10% off! The jock is available with a 70’s sock with a “c” ring! Check out the great designs!
  • Wyzman now has the entire Obviously line in stock. You can choose from many of the great styles from the Contrast, Sinuous or Basic lines. We have reviewed them and they give you a great pouch design that wills support you all day!
  • C-IN2U is giving you you something extra. They are giving you 30% off all slings for one week only. You can save until February 12th. The slings have a support built in to give you something extra!
  • James Tudor is giving you the Fall Front Brief for only £18. It was previously £23. The ones on al are in black, white, sky and pink. They are great briefs we have reviewed and we think you will like them.
  • Malebasics is sharing the love with 25% off all Malebasics Lingerie. If you like something lacy and see through then this collection is for you. Make sure you go use code LOVE when you check out. If you are even curious check out the line!
  • Global Guys Gear now has LASC in the Brisbane! If you aren’t a fan of them on Facebook you should join they are giving away $50 voucher everyday, make sure you see their Facebook fan page for more details!
  • UnderGear is continuing their Winter Sale! You can save up to 65% off select items. New items have just been added to the sale. While there check out some of the Valentines Gift suggestions. We are sure you can find something fun!
  • Skiviez has the new 2(x)ist Surf Collection in stock! But, that’s not all they also have the new Calvin Klein X in Cotton & MIcro in stock now. Skiviez always has some of the newest undies in stock!
  • Aboystore is now carrying one of our favorites Sweat Under Gear, 4 Boys Gear and Bumgear! All really fun companies. Sweat is known for its classical styling. 4Boys is known for their new take on undies and BumGear is some really sexy mesh just in time for Valentines day!
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In Andrew Christian

Huge Valentine’s Day Sale at International Jock

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International Jock is celebrating Valentine’s Day by offering fantastic savings on a huge selection of sexy, intimate gifts that are sure to please that special man in your life. Choose from sexy mens underwear, boxers, thongs and jocks from International Jock’s brand name manufacturers. IJ has put everything that’s red or pink, meshy or sheer and a wide variety of erotic men’s underwear and swimwear on sale from now until February 14th. While you’re there, be sure to check out International Jock’s fresh new offerings from Speedo, Andrew Christian, Calvin Klein and Ed Hardy and have a wonderful Valentine’s Day!

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In Baskit

Sales Briefs – Jan 27th

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JOCKSTRAP CENTRAL HAS ADDED NEW ZAKK CLASP BRIEFS IN CAMOUFLAGE AND FISHNET! We’ve just added two new Zakk products to our lineup. While not jockstraps, we’ve had our eye on these sexy briefs for a while and thought they’d look great on Mardi – we were right! These new fashion briefs come in two variations – a camouflage and a completely outrageous wide fishnet version for those who really like to show off. Both designs include handy side clasps for emergency evacuations. CLICK HERE TO CHECK OUT THE NEW ZAKK BRIEFS

Cityboyz Fashions now has the newest styles by Skmpeez! If you aren’t familiar with them, they are a great swimwear line out of Canda! They have some great patterns and styles for you to check out

Palace Trunks is excited to open its doors to you now.  By going back to the basics with Clever and Baskit, we start you on your journey through the palace.  We are excited about bringing you the finest underwear available.  This is just the beginning and we have more lines coming to you in the next few weeks as well

NuWear is giving you 35% off all Gigo. Gigo is a line that is know for it’s bright colors and patterns. They aren’t for the shy, but more for a guy who wants to show off! Check out all the styles.

Jockstrap central is having a VALENTINES SALE – 15% OFF ALL MESH JOCKSTRAPS – For some, Valentines is all about love but for others it’s simply a perfect time to let someone you know that you have the hots for them. So, forget chocolates and forget flowers, give them a mesh jockstrap so there’s no mistaking what your intentions are. The best part is it’s pretty well implied that you will be giving a personal fitting. To help you carry out your lusty pursuits, we’re giving you 15% off our entire collection of mesh jockstraps from Male Power, Joe Snyder, Pulse, Go-softwear, N2N Bodywear, Raw Studio, and Kinkwear.

WildmanT is having a New Year’s Resolution Sale. The end of the first month of 2010 is drawing near! You are well on your way with your new year’s resolutions! To help you look your best with all those new deists, gyms and smoke-free you, wildmant is offering 35% off until the end f the month. So act now! Get that skimpy little swimsuit you know you will son fit into! Buy those sexy underwear that you can’t wait to show off! Enhance that package because soon you will be able to see your own fee! Use promo code “NEWYOU” during check out for your 25% off discount.

UnderGear is giving you free shipping on all orders over $75. Just make sure you enter code U9Y700 at check out. The offer is good through February 1st. While you are there check out the winter sale where you can save up to 60% off.

Fresh Pair.com is having a winter clearance sale. You can save up to 60% off  select items. Huge markdowns on hundreds of great times, supplies are limited. So you better shop early!

Timoteo is having a Sneak Peek Swim sale. Get a jump on spring break with 15% off 2010 swimwear. Enter code Swim10 at check out. The sale runs to Feb. 15th. Check out all the sexy styles Timoteo has to offer!

His Trunks is back with a new product each week! His Trunks is back with some great new products from candid underwear, and PPU. Expect new product released weekly. Don’t you worry however, our original great brands like 2eros will be restocked soon! Use the discount code “BACK10” to get 10% off your entire purchase. (discount code good until 2/15/2010)

His Room has the new X Cotton & X Micro from Calvin Klein. Both are great new styles from CK That will make you feel great. They have the crew shirt, Boxer Brief, Hip Brief and Fashion Trunk. Check out all the designs.

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Sales Briefs – January 17th

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Here are your sales briefs for today, notice the clearance sale trends:

  • Undergear is giving you up to 50% off in their winter sale. You can save on some of your favorite brands and styles. Also, while you’re there make sure you check out the 12 Months of Perfection calendar. New styles have been added from Unico, LASC and 3G!
  • Dead Good Undies has the new brand e.Go in stock. Its a really funky and fun underwear company with some great patterns. They have some of the best of men’s underwear around and you can save on their clearance sale, up to 80% off select styles!
  • Skiviez has a great clearance sale going on. Right now seems to be the time for clearance sales. You can save up to 70% off 2(x)ist, Hugo Boss, CalvinKlien and Tommy Hilfiger! Go check out all the styles on sale
  • Wanna be like an underwear model? Well then Ginch Gonch can help, they say stuff a sock in it! If you get two pairs of Ginch Gonch Underwear you get a free pair of socks! But the promotion lasts as long as the socks do, so if you want them buy early!
  • NuWear has some great new undies in stock. They have some from Pikante, Candy Man and Body Tech! NuWear always has some of the sexiest underwear around! Check out all the great new additions.
  • Cityboyz Fashions has brand new underwear from Clever and Tulio. The Clever underwear has the new music themed undies. While with Tulio you can get some great new swimwear. Check out the NorCalBodz models while you are at Cityboyz!
  • 10 Percent is giving you three ways to save off your order! You can save $10 off orders of $100, $20 of orders $150 or more and $40 off orders $200 or more! You can save on the new Good Boy Gone Bad!
  • Fresh Pair wants to spice up your Valentine’s Day with red underwear, t-shirts and more! Get something really great for that special day. While you are there check out the on going clearance sale where you can save up to 60% off!
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Sales Briefs – Jan 10

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Here are your sales briefs for today!

  • Audace has the newest Mundo Unico Undewear. The line if called Australia. Theya re out and they are wild. You can only get them at Audace. They have the amazing pouch and some great new patters and prints.
  • 10 Percent.com is having is annual New Year appreciation sale. You can save 15% off clothing, fitness, underwear and more. Brands on sale are Baskit, Rufskin, C-IN2, Timoteo and Andrew Christian.
  • Fresh Pair has you covered for Resolution #4, Slim Down. You can do that with shapewear. One of the things we said would be a trend this year. Brands you can check out are Calvin Klein, 2(x)ist, Sculptees and Equemen.
  • James Tutor has 15% off everything. We have reviewed them and they have some really great undies. Make sure you use code JTS2010 at check out. The sale ends Jan. 13, 2010.
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In 2(x)ist

Sales Briefs – January 5

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Here are the daily sales briefs. We have a lot of clearance sales. So now is the time to stock up on some of your faves, especially if you just cleaned out your underwear drawer!

  • Global Guys Gear is wishing you at Happy New Year. You can check out the Manview Underwear and Pistol Pete online. If you’re in Brisbane you can see Fresh Threads and Private Structure. Plus you can save up to 50% off the final clearance on select styles.
  • UnderGear has its winter Sale going on. You can save up to 50% off select styles including Freemen. Check out the entire line.
  • His Room has 21 new styles from Pistol Pete. 8 active shorts, pants and shirts. 2 New briefs, 4 new boxer briefs and 7 swimsuits. Check out the entire line.
  • Timoteo is having a great sale going on, you get two pairs of Quake and you get a pair of basic briefs for free! You can only get the basic brief as your free pair.
  • NuWear is just about giving the store away. You can get up to 75% off Elite, Steven, Priape Wear, Triple XXX and more! Check out the sales and stock up on some great undies.
  • Do you have a resolution to try something new? Well Fresh Pair wants to help you with that. Try some new undies, either company style or color! While your’e there check out the clearance section.
  • Below the Belt is giving you 30% off 2(x)ist, Zanerobe and CK. Again don’t miss out and this is on selected styles.
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Sales Briefs – January 3rd

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Here are your Sales Briefs for today:

  • Cityboyz Fashions has DKNY Underwear on sale for 30% off! DKNY Men’s Underwear. DKNY is one of the premiere lines of men’s underwear in today’s market. They are known for high quality fabric and construction with modern styling synonymous with the label’s name. DKNY is the energy and spirit of New York.
  • 10 Percent.com is giving you two days to save up to $40 off your order. If you spend $100 you get $10 off, or $150 you get $20 off, and $200 you get $40 Percent off. You can save on Rufskin activewear and also the ne Australian line Dick & Jane. Check out both
  • Audace has one more day to save 25% off Calvin Klein. But hurry styles are limited and could sell out. They are giving you free shipping with code  USA FREE.
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In Audace

Sales Briefs – January 1

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Here are the first Sales Briefs of the year. There are some great sales to kick off the new year!

  • Audace is having a 25% off Calvink Klein sale. Plus you can get free shipping when you use coupon code USAFREE. Stock is limited so shop early
  • Fresh Pair is having a 25% off sale on Calvin Klein. You can save on the CK Steel line. Also you can get 25% off Hugo Boss and Polo. Lastly, check out the clearance section for some amazing deals
  • UnderGear is having it’s Winter Sale where you can save up to 50% off your order. Select items are on sale on the site. Also, you can get the 12 Months of Perfection calendar for free when you spend $50 or more. Enter promo code Calendar at check out
  • Skivez is having a Clerance Event. You can save up to 40% off select items. They include exist, Hugo Boss, Calvin Klein and Tommy Hilfiger. Check out all the great deals.
  • NuWear wants to give you a happy New Year Present! They are giving you 25% off NuWear brand items. This is for a limited time. They also accept PayPal and try their new Express OnePage Check out!
  • Don’t miss! OBOY WINTER SALE New year – new bargain. We have the coolest offers of this winter! Save up to 70% on more than 1.000 styles! Shop now & save – at the fantastic OBOY WINTER SALE 2010. Only as long as stocks last…
  • Wyzman wants to say thanks and give you 15% off your order for the next there days, and also you’ll free shipping off orders $50 or more!
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In Aussiebum

Trends in underwear 2009

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There have been some really great trends in men’s underwear this past year.  I think we saw a few changes to the men’s underwear market that will have an impact on the future.  It was sort of a break out year, meaning more companies took chances by stepping outside the box.  To me, that is a very good thing.  There is nothing worse than going back to the 90’s of the white/grey/black period.  This year, some of the more interesting trends were enhancing, pink, and mesh, and the break-out of Australian companies.


ENHANCING

I think the first trend of the year was enhancing underwear.  I noticed it at the end of 2008 and then a wave of companies came out with new styles that either enhanced the front or the back.  Andrew Christian really embraced this with both the Flashback and Show-it lines.  This proved to be a good decision as these two styles were constantly sold out this past year, making them the best selling enhancement underwear of the year.

That is not to say others didn’t produce other enhancement underwear styles.  Proof of this is, if you take a look at the International Jock website, you will see an entire section dedicated to enhancing underwear.  This fact alone tells you we have a big shift in the design of underwear.  The companies that seem to focus on enhancing are Tulio, Ergowear, Obviously, Joe Snyder, Calvin Klein, C-IN2, Cocksox, and many more!

When I first saw enhancing underwear, I was a little skeptical.  I wasn’t sure this would take off, but it did and in a big way.  Pardon the pun!  When we spoke to Sean Ashby at AussieBum, he noted that many of the buyers of the enhancing styles were straight guys.  They wanted to take what they have and make it seem bigger!  I thought for sure it would have been more the gay male population that wanted this enhancing technology, but without regard to sexuality, enhancing has changed the face of men’s underwear and will be around for a long time to come.

PINK

Next trend that seemed to take off is pink.  We wrote in an article a while back that pink is the new black.  I think pink is a great color for men’s underwear.  I know there are a lot of you out there saying, “I would NEVER wear pink underwear!”  The reason I like it and think it took off the way it did is it’s simply that…unexpected!  When you think of men’s underwear, you think of blues, reds, whites, and other bold masculine colors.  You don’t think of something as pink or pastel being quite manly enough.  Pink, however, came into its own last in 2009.

The trend started a few years back with Baskit‘s Pink Jock.  It then sort of disappeared and then returned strong this year.  There were two companies I really noticed that used pink, being Timoteo and C-IN2. Timoteo used pink in its low rise briefs and jockstrap.  Both were equally as hot where as C-IN2 used pink in its own line.  They created the Prime line containing briefs, trunks, and t-shirts, all in pink.  Both styles are still available.

Will pink live on this next year?  I think pink will stick around but I don’t think it will be as big as in 2009.  I think the release of pink will make way for many other colors never before thought of for men’s underwear.

MESH

The next trend is Mesh.  Granted, mesh can look cheap, but many companies made it very sexy and fun this year.  I have seen mesh, over the years in the back of a magazine (yes I’m dating myself), and it never really looked comfortable.  They were the kind designed to be taken off, if you know what I mean.  This is not the case of the new mesh underwear of today.  They are designed for comfort and sex appeal.

Mesh really made it mainstream this year with companies such as Andrew Christian, Go Softwear, and Aussiebum creating various styles.  This year also brought new players into the underwear business. BumGear is a line that has mostly mesh underwear that is fun and creative.  The best thing I like about BumGear is they are very colorful.  Most mesh I have seen in the past has been plain black or white.  I love that BumGear has put thought into colors and focuses on different styles.

If you didn’t hear our podcast with AussieBum, they created their mesh pair as a way of getting a certain model to wear them.  They weren’t serious about producing them, but after they had the model try them on, they were on to something and decided to create it as a line.

Mesh, I believe, will continue to be strong into 2010.  The mesh segment mainly came into its own at the end of 2009.  More and more companies are releasing them and I hope we continue to see bold and creative styles.


AUSTRALIAN UNDERWEAR

I think of this year as the break out year for Australian underwear companies.  We are all familiar with AussieBum.  The company has been around for ten years and has created an image of a fashion forward company.  They never stand still and something new is always coming out.  One thing I predict for AussieBum is they are soon to be a major player in the US market, if not already.  I think they currently have an influence on some designs, but that influence is going to grow.  If they were able to land a major department store to be the exclusive retailer, such as Macy’s, Bloomingdales, or Nordstrom, they would take off even greater and obtain a larger market share.

AussieBum is not the only company we saw out of Australia.  The other ones that seem to be growing are Tribe, Obviously, and Cocksox.  I know there are even more underwear companies in Australia, but these are the ones making it into the world market.  Cocksox is one of our favorites here at UNB.  As you know, I love undies with a good pouch and that is what Cocksox is known for supplying, hence the name.  Everything I have tried from them has been awesome.  They make great undies that fit a guy as underwear should.

The next company is Tribe.  They are stepping outside the box of traditional underwear.  They are doing mesh, patterns, and different fabrics.  They are relatively new and I think we will see more from them in the next few years.

Last, but certainly and never least is Obviously.  Obviously is another one with a great pouch.  When I first tried them, I wasn’t sure what I thought.  After wearing them for a day, I greatly appreciated their ergonomic design and unbelievable support.

All three companies aren’t afraid to do things differently in the areas of style, colors, and pouch design.  They have an audience that is willing to do new things.  We, in America, seem to have buyers who settle with functionality of underwear instead of fashion.  They need underwear and get the most inexpensive brands to do the job.  Times, however, are changing!  I know many guys in the states who have ordered all three brands and had them shipped.  Obviously now has American distributors such as International Jock and a few other sites.  Stay tuned and we will see more Australian companies emerge and I think all three mentioned will get much bigger on the world market and not only in the states.

These are only a few trends of the year.  I would love to hear what you guys thought were big trends for 2009.  What do you think we missed or overlooked?  I didn’t want the article to be too long so I just picked four!  There are so many more we could have chosen!

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Top 10 Customer Rated Pairs on Fresh Pair

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Fresh Pair is doing something really cool, they are posting the top 10 rated customer pairs of underwear! Not all companies do ratings or really share the info. Fresh Pair is always doing something fun and cool. I especially like the staff pics, which we are going to start doing here as well! So stay tuned for those! But here are the top 10 rated pairs at Fresh Pair

Unico Classic Suspensor Boxer (00002):

  • Soft stretch cotton fabrication
  • Contrast logo elastic waistband
  • Inverse U-shaped panel at back offers a great fit
  • Contoured paneled pouch with internal elastic for added lift
  • Body-hugging design

Unico Classic Suspensor Boxer technical details:

  • 1 1/4 inch logo elastic waistband
  • Sides measure 11 1/4 inches from top of waistband to leg opening
  • Full bottom coverage
  • 1/2 inch fold-under leg bands

Mundo Unico brings a sensual South American sizzle to their underwear with provocative cuts, impeccable construction and sexy styling. This Suspensor Boxer is made from a soft stretch cotton and features a contour pouch with elastic around the edges to give you added lift. The Mundo Unico Classic Suspensor Boxer is the perfect underwear choice when you want ultimate comfort and good looks.

Specs based on size M

Material: 93% cotton/7% spandex

2xist Essentials No Show Trunk (B1033):

  • 100% Super-soft ringspun combed cotton
  • Low-rise, body-conscious trunk cut
  • Double-layer contour pouch
  • Crotch gusset for ease of movement
  • Subdued 2xist logos along waistband

2xist Essentials No Show Trunk technical details:

  • 1 3/8 inch logo elastic waistband
  • 1 1/4 inch foldover leg trim
  • Sides measure 9 inches from top of waistband to leg opening
  • No fly
  • Full bottom coverage

The 2xist Essentials No Show Trunk, from the new 2xist Essentials Collection, is a low-rise trunk designed to be worn with your favorite hipster jeans and low-rise pants. This 2(x)ist trunk features a double-layer contour pouch and a sleek logo elastic waistband. With shorter legs than a boxer brief, the 2(x)ist Essentials No Show Trunk is perfect for guys who want full coverage and support with a lower profile design.

Specs based on size M


Clever Sporty Brief (5032):

  • Athletic-inspired brief with a great ’70s retro look
  • Stretch cotton feels amazing on the body
  • Logo elastic waistband
  • Contrast stripes and legbands are classically cool
  • Paneled contour pouch fits perfectly
  • Score big in this fun and sexy brief

Clever Sporty Brief technical details:

  • 1 3/8 inch logo elastic waistband
  • 3/8 inch enclosed elastic legbands
  • Full back coverage

The Clever Sporty Brief, from the Clever men’s underwear collection, is an atheltic-inspired brief with a great ’70s retro look. Constructed with stretch cotton to feel amazing on the body, this Clever brief features a logo elastic waistband and a paneled contour pouch for an effortlessly smooth fit. With classically cool contrast stripes and leg bands, this Clever Sporty Brief is a fun and sexy way to score big.

Material: 91% cotton, 9% spandex


Diesel Cotton Stretch Lukex Brief (00AEFETEV):

  • Soft stretch cotton
  • Contrast bright logo elastic waistband with Diesel logo and stripes
  • Double-layer, contoured pouch with functional right-exit fly
  • Full bottom coverage
  • Super-soft waistband

Diesel Cotton Stretch Lukex Brief technical details:

  • Sides measure 3 1/2 inches from top of waistband to leg opening
  • 1 3/8 inch logo elastic waistband
  • 3/8 inch leg trim

This Diesel Cotton Stretch Lukex Brief, from the Diesel Jeans company, is a brighter version of your favorite underwear staple. Constructed from a soft stretch cotton for a contoured, body-conscious fit, this Diesel brief features a double-layer contoured pouch with a functional right-exit fly. The bright contrast waistband on the Diesel Cotton Stretch Lukex Brief gives it a look that really pops.

Material: 90% cotton, 10% elastane

Specs based on size S


Calvin Klein Steel Cotton Boxer Brief (U2708):

  • Sexy “touch me” stretch cotton fabrication
  • Bold, edgy look
  • Microfiber logo waistband in silver
  • Metallic luster at waistband for an industrial, masculine look
  • Designed to celebrate 25 years of Calvin Klein underwear for men
  • Low-rise for today’s low rider fashions

Calvin Klein Steel Cotton Boxer Brief technical details:

  • Wide stretch logo waistband
  • Classic boxer brief cut
  • Full bottom coverage

The Calvin Klein Steel Cotton Boxer Brief, from the Calvin Klein Steel Collection that was designed to celebrate their 25th anniversary of creating stylish men’s underwear, is a sexy, low-rise boxer brief. Made from a “touch me” soft stretch cotton, this Calvin Klein boxer brief features a wide microfiber logo waistband in lustrous silver. The classic lines and super-comfortable fabrication make the Calvin Klein Steel Cotton Boxer Brief a modern classic.

Material: 94% cotton, 6% spandex

C-IN2 Core Jock Strap (4025):

  • From the new, updated C-IN2 Core Collection
  • Soft ribbed cotton construction
  • Body-conscious cut
  • Reduces the appearance of underwear lines under clothing
  • Soft microfiber 2-strap design
  • Super-comfortable, wide logo elastic waistband sits flush against your body

C-IN2 Core Jock Strap technical details:

  • 2 3/8 inch logo elastic waistband
  • 3/4 inch rear straps
  • Contour pouch
  • No bottom coverage

The C-IN2 Core Jock Strap comes from the new Core Collection of men’s underwear basics from C-IN2 that are designed to be the ultimate in everyday underwear. This Jock Strap is perfect for the gym, running or when you want a seamless look under your clothes. The C-IN2 Core Jock Strap has a wide logo elastic waistband, soft cotton construction and a two-strap rear

Material: 100% cotton

Specs based on size M

Hugo Boss Micro Modal Boxer Brief (50125311):

  • Soft and silky stretch modal fabric
  • Body conscious fit
  • Luxurious look and feel

Hugo Boss Micro Modal Boxer Brief technical details:

  • Sides measure approx. 8 ½ inches from top of waistband to leg band
  • 1 inch wide fabric covered elastic waistband
  • Contour pouch nonfunctional fly
  • 3/8 inch folded leg bands
  • Full bottom coverage

This Hugo Boss Micro Modal Boxer Brief, from the Hugo Boss men’s underwear collection, is a body-conscious trunk made from soft and silky stretch modal fabric. This Hugo Boss brief translates the luxe vibe of the Hugo Boss clothing brand, and is a great choice for fashion-forward guys. Luxuriously comfortable and sensual, you’ll love the Hugo Boss Micro Modal Boxer Brief so much, you won’t want to take it off.

Specs based on size M

Material: 90% modal, 10% spandex


Papi Modern Stretch Brazilian Trunk (718550):

  • Sleek stretch microfiber construction
  • Brazilian trunk is a shorter trunk with a square-cut design
  • Low-profile, soft logo elastic waistband
  • Double-layer paneled pouch
  • Flatlock stitching
  • Perfect underwear option for everyday wear and for working out

Papi Modern Stretch Brazilian Trunk technical details:

  • 1 1/4 inch logo elastic waistband
  • Sides measure 7 3/4 inches from top of waistband to leg opening
  • 3/4 inch trim at leg hems
  • 2 1/4 inch inseam

The Papi Modern Stretch Brazilian Trunk, from the Papi men’s underwear line, is a sleek stretch microfiber trunk with an innovative square-cut design. With a low-profile, soft logo elastic waistband, this Papi trunk features a double-layer paneled pouch. Wear the Papi Modern Stretch Brazilian Trunk every day under your favorite jeans or wear it to the gym and get your sweat on.

Material: 84% nylon, 16% spandex

Equmen Trunk (EQM000211):

  • High-performance underwear is built to fit snugly for athletic support
  • Designed to slim and streamline your body
  • Supports gluteal muscles for improved movement
  • Grey offers maximum core support
  • Other colors offer standard core support
  • Improves posture and gait
  • Precision fit, ventilated non-functioning fly pouch
  • Breathable, stretch microfiber construction helps control body temperature
  • Built with signature Helix-mapping support technology
  • Seamless compression provides targeted muscle support for improved body mechanics
  • Designed specifically to address the needs of a modern man’s body

The Equmen Trunk, from the Equmen Men’s Collection, is an innovative base layer that actually slims and streamlines your body while offering support to your gluteals for improved movement. Created to fit snugly on the body for optimum athletic core support, this Equmen trunk was conceived in conjunction with physiotherapists and ergonomic specialists to improve posture, gait and body mechanics. Built with the brand’s signature Helix-mapping support technology, the Equmen Trunk is designed specifically to address the needs of a modern man’s body.

Specs based on Size M


Joe Snyder Launch Bikini (JSL01):

  • Sleek stretch microfiber fabrication
  • Contrast trim
  • Low-rise
  • Innovative bikini design
  • Hole and sling pouch construction places your package front and center
  • Contrast elastic waistband
  • Paneled contour pouch
  • Sleek, shiny look

Joe Snyder Launch Bikini technical details:

  • 1 1/4 inch contrast elastic waistband
  • Sides measure 3 3/8 inches from top of waistband to leg opening
  • 1/4 inch trim
  • Full rear coverage

The Joe Snyder Launch Bikini, from the Joe Snyder men’s underwear collection, is a low-rise, body-hugging bikini with an innovative design. Made from a sleek stretch microfiber in hot colors with contrast trim, this Joe Snyder bikini features a hole and sling pouch design that lifts your package to front and center. The Joe Snyder Launch Bikini is sure to make you feel sexy every time you wear it.

Specs based on Size M

Material: 80% polyamide, 20% spandex

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In 10 percent

Sales Briefs Dec. 27th

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Here are the Sales Briefs for this weekend!

  • His Room is having a few sales right now. They are having a Calvin Klein Sale. On top of that you can save 25% off Levi’s Underwear and DKNY. While you are there check out the site wide clearance sale!
  • UnderGear wants you to get what you wanted but didn’t get for Xmas. You can take 20% off any item. Just use Promo Code U9W700 at check out to get the savings!
  • 10 Percent.com is having their Semi-Annual Calvin Klein al! You can save 25% off from now till January 3rd! So go get some great CK Undies. Also, right now you can get a free gift with an order $50 or more!
  • Men’s Underwear Store is having a winter Sale and 25% off all Calvin Klein. You can check out some of the great CK undies. Also while yore’ there check out the N2N Bodywear loungewear, perfect for hanging around the house. Lastly, its going to be spring and beach trips will be happening, so check out the swim wear section.
  • Santa has emptied his sack, now it’s time for us to empty ours… So our Best Ever Sale is now on!! We have reduced every item in stock and have some great give aways too. Buy a multipack of 3 Jocks and you’ll also receive a Grey Camo Jock from our New Collection. Spend over £50 on any sale items and you’ll also get a Black Newsprint Boxer from the New Collection absolutely Free! Log on to www.dirtyfukkerunderwear.com and grab some fantastic bargains. And remember postage in the UK is just £2 and worldwide is just £5.75 These offers can’t last forever so get them while you can. We also want to take this chance to wish all our customers the very best for 2010
  • Mensuas is having a year end clearance sale. You can save up to 60% off! Brands you can save on are Joe Snyder, Clever, Sauvage, Unico and more. Free shipping for orders in the US and Canada
  • Wyzman is having a Boxing Day sale, You can save from 20-70% off all styles. But hurry this sale ends today! Don’t miss some great deals.
  • DT Clothes is having it’s 90 SALE! You can save on many of the great undies they have and also check out the other clothes. Hurry the sale won’t last long and you may miss out on some of the deals
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Christmas Clearance Event at Skiviez

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There seems to be an abundant amount of Clearance Sales going on these days. Skiviez seems to be having a really great sale. They are having sales on some of your favorite Brands:

  • 25% off Calvin Klein, Clever and C-IN2
  • 50% off Hugo Boss and Giulio (select styles)
  • 35% off discontinued 2(x)ist and Ginch Gonch
  • Kyle and Skiviez brands $6

Check out all the sales and get you some undies that you wanted but didn’t get from Santa!

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In C-IN2U

Fresh Pair.com is having a Clavin Klein Sale

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Fresh Pair.com is having a 25% off sale on their Calvin Klein. Pictured above is the CK Steel brief. I will say this has been one of my favorite CK briefs I have bought in a long time. If you are looking for more deals then you’re in luck!

They are having a sale on the following:

  • Hugo Boss is 20% off
  • C-IN2 is up to 60% off
  • Levi’s Underwear is 25% off
  • DKNY is 25% off

Remember that Cheap Undies is now a part of Fresh Pair and you can find some great deals!

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In Below the Belt

Free Express Delivery + 30% off Calvin Klein at Below the Belt

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ckuFirst if you live in Australia you can get free express delivery at Below the Belt! There are no miniums and this is good through Dec 18th. SEcond you can save 30% off Calvin Klein!

CALVIN KLEIN HOT OFFER AVAILABLE UNTIL SOLD OUT!

We’ve got limited stock of Calvin Klein Steel and Tech Active trunks at 30% off RRP. Buy online now for Free Express Delivery to anywhere in Australia.

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In Andrew Christian

New Private Structure and Pistol Pete at Topdrawers

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pistolpetetopdrawers

Great New Arrivals for December at Topdrawers.com: We’ve just received some fashionable new swimwear from designer Pistol Pete perfect for your Winter get-aways!

Plus, the fun new Private Structure line of underwear is now in-stock – featuring super-cute prints and applications in comfy stretch cotton. With low-rise styling and ultra-light microfiber waistbands this new underwear line has become an instant hit at Topdrawers.

We have also received another shipment of new Diesel styles for 2010 – more of the fun patterns and waistband colour combination’s that have made Diesel so popular with our customers.

Plus more new Andrew Christian styles with the popular profile enhancing technology that guarantees to lift your spirits and add an extra boost to your profile!

We’ve also received a selection of comfy new men’s boxer shorts, lounge pants, hoodies, workout shorts and workout pants from Diesel, Calvin Klein and Timoteo that are perfect for wearing to the gym, for hanging out at home watching a movie or unwrapping gifts on Christmas morning!

Start Your Day With The Perfect Undies for You From Topdrawers.com!

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