If you are a long time reader of UNB, you know every year we do a reader survey. It’s usually in May but this year we are doing it in July! You maybe asking why are we doing a reader survey?
- Helps us make content you guys love reading
- Gives us data to show brands the success of our posts
- Helps us reach new brands with data and demographics of readers
- It gives you guys a look into other readers!
This year we have changed things up a bit. Instead of a long list of questions, we have broken them up to different pages. It’s just as long but the pages/sections will break things up. More questions are click a button rather than fill in a long or detailed response. After three to four years of data, we have the main choices in a lot of categories and you can still write things in the other section.
One thing to note is we are not getting any identifiable information. We are not collecting names, emails or phone numbers. So you can be 100% honest and no one will know who you are! I know many do not want to let the world know they love gear.
One question we are asking is if male or female. Our Google Analytics says that more women are reading the blog so we want to see how many will fill out the survey.
We will be sharing the results. Now that the survey is less interpretation, it will be able to be reported a lot sooner than previous years.
Take our Reader Survey (remember to scroll through it all)