The UK is catching on to the hottest trend in male fashion… We’re talking ultra bright colours and lots of them. Deadgoodundies is proud to stock men’s underpants in a miscellany of shades all year round and Fall collections are starting to arrive already – and it’s looking LOUD! Some may be uncomfortable with bold coloured clothes but the experts at DGU think it’s a whole lot of fun to keep a favourite colour under your trousers – rather than your hat.

A well-loved ergonomic men’s underwear design gets a bright new twist. Renowned for their comfortable fit these cotton rich shorts have an impressive way of showing off your package – they’re called MAX for a reason!

ERGOWEAR MAX PREMIUM BOXER BRIEF GBP21.00

Take it one step further and pair bright chequered boxers with a co-ordinating V-neck tee. Choose between three different colourful combos or mix and match.

OLAF BENZ RED 1702 V-NECK T-SHIRT GBP46.00

OLAF BENZ RED 1702 MINI PANT GBP28.00

Now this is the perfect brief for men who love loud undies. The sporty brand is known for sculpted show-off underpants, and with neon highlights and retro styling the POP range from Sukrew is ideal for drawing attention to yourself!

SUKREW POP FULL BRIEF GBP19.99

Stripes are such a staple in the fashion world… So why not try something a bit different? Wear super lightweight men’s hipster shorts in either red or green.

BRUNO BANANI RUMBA HIP SHORT GBP22.00

The cat’s out the bag with these wild printed gents’ shorts… A singular layer of sleek and slinky fabric makes for a totally sensual fit. Me-ow!

MANSTORE M665 MICRO PANT GBP39.00

Take your love of bright colours to the beach with mesmerising men’s swimwear. This show stopping swimmer is fully lined with a hidden drawstring.

BRUNO BANANI FLOOD LIGHT SWIM MINI BRIEF GBP30.00

Find these pairs and more at DeadGoodUndies

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