Aboystore now has Sweat Under Gear! Which is a brand we have followed closely over the last year. They have 5 great styles and we will see some more from them in 2010.
If you aren’t familiar with Sweat Under Gear, which we are sure you are. Here is some info:
Sweat Under Gear provides today’s man with a line that reflects his athletic, fashionable lifestyle. Our mission is “to complement today’s man with underwear that speaks to his lifestyle and sense of masculinity.”
Sweat Under Gear does not want to dress you up in pretty colours and playful prints. We want our man to feel masculine, sexy, free to show off his best asset at the gym, at home, to wear with confidence … to play and have fun.
Quality underwear that keeps masculinity a priority is our goal as we provide you a look and feel that is timeless and appropriate for any man.
A few of the qualities Sweat Under Gear prides itself in are:
comfort and quality
sexy with an athletic pedigree
broad appeal
Sweat Under Gear’s motto is to get out, have fun, play hard, and show you are not afraid to sweat.
We got this from Sweat Under Gear and thought we’d pass it along!
The year that was 2009, SWEAT !
Sweat in pictures
These past 12 months we had the chance to work with some of the most incredible physique models and photographers in the world. There are too many to thank here, so we thought we would pay homage with this montage that touches on the many hot photographs that were done in 2009.
We can’t wait to work with you all again in 2010.
What to look for from us in 2010
There are many exciting things happening next year for us. You are the first to know that a new line is scheduled for late winter 2010. We are aiming for a release date of January or early February. As you know we are wanting to make sure everything is just perfect before we unleash it to you.
The line is called Big Roger Underwear by Sweat. We don’t want to give away all the secrets of the line but we can tell you that there is some colour, some small tasteful graphics and of course our signature masculinity will remain in full check. We are very excited about this line and we know you will love it.
2010 will also bring Sweat once again to Puerto Vallarta for what is becoming our yearly photo shoot there. In 2010 we will be bringing you more from the hot hunks of Mega Muscle and NorCalBodz. We are working on the long awaited Sweat workout line. Whew and if that ain’t enough, we are in a movie called My Guaranteed Student Loan releasing January 10 2010.
We look forward to a busy and fun new year.
Sweat Under Gear wishes you and your families a very happy holiday season.
Don’t forget to check out our blog for the 2009 Christmas shots. Sweat Blog
I hope you all enjoy this guide! It was a labor of love and has been in the works since July. We teamed up with NorCalBodz and they shot this just for us! You won’t see these pics anywhere else, and we have NorCalBodz do our guides, so stay tuned for more … You can click any of the pictures to view the larger version. Let us know what you think, but we think this is some of the hottest underwear for Christmas.
Andrew Christian
From Top: Tory is wearing the Show-it Boxer with Flashback in blue ($32).
Second row: Todd is wearing the Almost Naked Boxer with Flashback ($32). Tory, on left, is wearing the Almost Naked with Flashback, ($32) while Todd, on right, is wearing the Marine Boxer in Grey ($41).
Third row: Tory is waring the Marine Boxer in Green ($41), Tory is wearing the Show-It Jock ($20).
Fourth Row: Tory is wearing the Show-It Boxer ($29), Tory is wearing the Show-It with Flashback Boxer for ($32)
Top Row: Tory is wearing the Soldier Trench Brief ($31)
Second Row: Steve is wearing the Soldier Reserve Jock ($24), Steve is wearing the white Deadly Sins Brief ($28)
Third row: Tory is wearing Bodiform Briefs ($30), Steve is wearing the Deadly Sins Jock ($24)
These can all be purchased at the Aussiebum website, prices vary by exchange rate
Baskit
Top Row: Steve is wearing the new Ribbed Jockbrief ($18)
Bottom Row: Steve is wearing the snug fit collection: Snug Fit Brief Black ($), Snug Fit Fishnet Brief with Phantom back ($22), Snug Fit Fish Net Trunk with phantom back ($24)
These can be purchased from the Baskit website. The Snug Fit Seamless will be out shortly, just in time for Christmas
Bonewear
James is wearing the Bonewear Bijou Close Fit Brief, in both Yellow and Blue. ($36)
These are from Bonewear and can be purchased at Dead Good Undies. Prices vary due to exchange rates
C-IN2
Top Row: Steve is wearing the Pop Stripes Brief ($17)
Bottom Row: William is wearing the Kenetic Active Trunk ($23), Rob is wearing the Bamboo Slider Brief ($19.500
If you want to find out more about our Models, check out the pdf version of the guide that will be available early next week. We want to thank all the models and NorCalBodz for doing this for us. Look for our next guide, the Valentines Guide in late January!
Aboystore now is carrying the Sweat Under Gear line! If you’re a long time reader of the blog you are well aware of the Sweat line. They have the entire line, from the Brief, Fighter Brief, Jock, Sport Brief, Trunk and Tee! Check them out and pick up a few pairs!
Our Brief Distraction is from Sweat Under Gear! The model is Eric Forgiel! He’s done a series of pics for Sweat and over the next few weeks we’ll bring you more
We are starting user submissions for Brief Distraction as well, if you want to see your picture on the pages of our blog, email us and let’s talk. You must be 18 and older and the picture must be your picture to distribute. Email us at info@underwearnewsbriefs.com for more info or to submit a picture or two!
Sweat Under Gear’s Tal Thompson was on Breakfast Television Vancouver yesterday talking about the Sweat line for a benefit they are participating in, you can see a four models in some of the gear! It’s a fun segment and its good to see men’s underwear on a morning show. The best part is the camera person who gets in on the act, I know she had to love her job that morning!
The Ghostly Shape Shifters howl their way across the misty forest. Legend has it that they were left stranded in the woods as infants. It was there that they learned to transform into the animals that they share the damp dark wilderness with. Amidst the foggy landscape The Shape Shifters are on the prowl for unsuspecting victims. Are you next? Sweat Under Gear wishes you a ghoulish Halloween.
Sweat Video Commercial Contest reminder
Are you fit for action with the Sweat men?
Don’t forget the Sweat Under Gear/ Mega Muscle Production video commercial contest. Send us a link or embed your video featuring yourself in Sweat Under Gear. You could win a flight to San Francisco with one nights accommodation. While there you will star in the first ever Sweat Under Gear video commercial. Shot by the number 1 physique modeling company Mega Muscle Productions. The competition is getting hot and will be fierce as the submissions are rolling in very fast.
This was just released today! It is Eric Turner showing his work out routine for a photo shoot. The best part is that he does the video in a Sweat Under Gear Jockstrap
Our friends at Sweat Under Gear now have their undies seen in a European cologne ad! The model is sporting Sweat and you can see that by the waistband! Here is what the guys at Sweat said:
Sweat Under Gear has the privilege of knowing the amazing man behind Geir Ness Cologne and Laila Perfume. We here at Sweat love the cologne and use the Geir Ness Deodorant every day.
Isn’t it amazing how underwear pops up in ads outside of the traditional underwear world! Congrats Sweat!
