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October 2009

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Show-It with Flashback TechnologyYou get the best of both worlds with this mash-up! Combining our two biggest selling underwear into one super boxer – you get the Flashback butt-lifting benefits and frontal enhancing Show-It Technology at the same time!

This boxer fits the buttocks making it look firm and round without the need for any embarrassing padding. It also features the frontal comfy cup that gently lifts and supports a man’s best assets. This front horseshoe shaped inner cup is lined by soft elastic that gently aids in the lifting and adds up to 1.5 inches (3.8 cm) to a man’s frontal measurement and provides the biggest natural enhancement of any underwear.

Click To Start Shopping Now.

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International Jock announces the immediate availability of C-IN2 Underwear’s new Pop Color Collection, always one of the most popular events in the men’s underwear industry. This year’s brilliant Fall color palette includes Jade Lime, Regatta Blue, Hibiscus Red, Curacao Blue, Vibrant Orange and Lemon Yellow.

C-IN2’s new collection includes jocks, low-rise briefs, trunks, tank tops and crew neck t-shirts. C-IN2’s Pop Color briefs and trunks are also available with their revolutionary Sling Support System that significantly enhances the “male profile” of the wearer. C-IN2 was the first company to offer the male bulge enhancing technology that has now taken the mens underwear industry by storm.

International Jock is the internet’s most popular men’s underwear and swimwear website and offers thousands of items from C-IN2 and dozens of other underwear industry leaders.

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By popular demand 3rd Beach added on 8 more days of free shipping for all purchases of three garments or more, anywhere in the world! So visit their online store now and package your assets…. 3rd Beach style!

Note: Offer is for free shipping only, and excludes any taxes or import duties which may be applicable in certain countries.

Become part of the 3rd Beach generation

They are always on the look out for new faces with beautiful bodies. If you think you have what it takes to be a 3rd Beach model, send an email to info@3rdbeach.net with some pics, and who knows, you might just be this summers biggest hit!

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The Ghostly Shape Shifters howl their way across the misty forest. Legend has it that they were left stranded in the woods as infants. It was there that they learned to transform into the animals that they share the damp dark wilderness with. Amidst the foggy landscape The Shape Shifters are on the prowl for unsuspecting victims. Are you next? Sweat Under Gear wishes you a ghoulish Halloween.

Sweat Video Commercial Contest reminder

Are you fit for action with the Sweat men?

Don’t forget the Sweat Under Gear/ Mega Muscle Production video commercial contest. Send us a link or embed your video featuring yourself in Sweat Under Gear. You could win a flight to San Francisco with one nights accommodation. While there you will star in the first ever Sweat Under Gear video commercial. Shot by the number 1 physique modeling company Mega Muscle Productions. The competition is getting hot and will be fierce as the submissions are rolling in very fast.

Contest details and rules are located here: MEGA MUSCLE / SWEAT UNDER GEAR CONTEST

Entrants must reside in North America and be 18 years of age or older.

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Get ready for what is sure to be the most traffic-stopping Times Square takeover since the Naked Cowboy first appeared on the scene. Undergear, the popular online retailer of men’s underwear and apparel is proving that it’s hip to be square with their upcoming Times Square photo shoot this Friday (October 2nd). Undergear is already well known for featuring some of the sexiest brands and models in the business – come and see them in person from 10 a.m. to 2 p.m. kicking off at the Red Steps on 47th and Broadway. Follow @Undergear for location updates throughout the shoot.

Fans and media alike are invited to get up close and personal with a group of Undergear models as they pose in the latest styles from http://www.undergear.com. In continuation of their new viral campaign “Where Do You Wear Yours?”, Undergear models will grace the busy streets of New York wearing only their underwear.

At the photo-shoot, viewers are encouraged to upload photos and videos of the models onto Twitter in reply to @Undergear, the company’s official Twitter account. Throughout the shoot, visitors will be able to take pictures with the models and score hot giveaways like chapstick, dog tags, discount cards and more.

If unable to attend make sure to check out Undergear’s social networks for images and videos from the photo-shoot.

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I know we have all seen the new underwear coming out to help guys control what they have…putting it nicely. Women have had Spandex for years to make them appear slimmer to the public. Now, guys are beginning to want the same thing. Equmen has come to the rescue be creating slimming fashions for men. I was very curious about how their products work. You know you’ve seen things online and wondered if they actually worked. Being a tall beefy guy, these really struck my interest and I had to give them a try.

Equmen’s mission statement is:

EQUMEN™ enables men of the world to be at their best.  Using the latest high performance technologies and state-of-the-art designs, our garments are engineered to optimize and energize the body, from street to sport, work to weekend.

EQUMEN™ is about looking sharp and living smart.  Every man, every day, every wear.

You may ask what this mean to you? The underwear they make helps with posture, slimming, and back pain. They do this by helix mapping used in making the underwear. Helix mapping is a system used to support and reinforce the body’s natural structure to the core. It sounds scientific and confusing for underwear, but it’s just a way to say they have really researched their underwear and believe strongly in its purpose.14

I received the two styles…the Singlet and Long Boxer. I decided to wear them to a networking event. Why not try to show my best there? I got out of the shower and I have to ask, “Have you ever tried to put on something nylon/spandex blend after a shower?” It doesn’t work well! I wrestled with the singlet to get it on. When I say singlet, it’s more like a tank top than a wrestling singlet. Had I waited a few minutes, I would have been able to get it on much easier. I tried for about 10 minutes. I wish I had recorded the experience. It would have made for a great YouTube video. I finally got into it and headed to my event. Something I noticed is that it really improves your posture. I noticed how I was standing up unusually straight throughout the night. It also made me slimmer, yet no one said, “Have you lost weight?” I could tell!

I had concerns about the boxers. As you know I’m not a boxer fan, but I do try to keep an open mind. At first, I thought they were going to get loose as the night carried on and drive me crazy. They didn’t! They provided great support and I hardly noticed I was wearing boxers; amazing in itself! They fit great, even though I might have been able to go with a smaller size.

Singlet

Fit:                   5
Materials:          5
Put Together:    5
Look:                4.5
Daily Wear:       5

Overall:            4.9

Long Trunks

Fit:                   4.5
Materials:          5
Put Together:    5
Look:                4.5
Daily Wear:       4.5

Overall:            4.7

You can see the entire line on the Equmen website located at http://www.equmen.com. The singlet retails for $99.00 for the High Compression we reviewed or $109 for an extra high compression version. The Enhancing Body Fit Trunks are $60. Also, look at the trunk and briefs.  The underwear I reviewed was furnished by Equmen.

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Underwear guru and fashion designer Andrew Christian is taking a brand new approach to find the new face of Andrew Christian for 2010. Christian is taking to the streets, going directly to the ones who created the brand into what it is today, allowing fans to have a say in who they want to see representing the brand next year. Starting this weekend, Andrew Christian embarks on a season long tour hitting various cities across the US trying to find his new model.

Starting this past Friday, September 25th in Detroit, MI and ending in December in Cincinnati, OH; Andrew Christian takes a cross country trip looking for the perfect person to work his brand next year. Potential models can sign up at the venue, before Andrew’s arrival, and when Andrew arrives, the contestants will then have to model in a pair of Andrew Christian underwear and go through a few physical and mental tests to see if they have what it takes. The audience at each venue will also help Andrew by narrowing down the pool of contestants in various ways. The individual city winner receives a $200 gift certificate to AndrewChristian.com and is entered into the finals, which will take place early next year, where the winner of the finals get the opportunity to star in a photo shoot with Andrew at his personal design studio and warehouse in Los Angeles, CA

“There are so many potentially hot models out there, especially in cities that aren’t big, and if given the chance, they could be as good, if not better, than those polished Hollywood models,” says designer Andrew Christian. “I am tired of going through agencies and getting the same type of model, I want something else, something different, so I am going out and looking for it. I can’t tell you how many guys I meet that have what it takes to model, and I want to give them the chance now.”

Tour Dates:

  • Oct 9 – Louisville, KY;
  • Oct 17 – Las Vegas, NY;
  • Oct 23 – Nashville, TN; Oct. 24 – St. Louis, MO;
  • Oct 30 – Chicago, IL;
  • Nov 7 – Philadelphia, PA;
  • Nov 13 – Milwaukee, WI;
  • Nov 21 – Pittsburgh, PA;
  • Dec 5 – Cincinnati, OH.

For more information and venues please visit www.andrewchristian.com

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Brand new! Hip streetwear styles 2009 by XINT at Oboy. Highly fashionable jackets, pullovers, longsleeves & more. Grab now the up-to-date fashion trends for this year’s fall.

Save up to 75% OFF on more than- 500 – summer styles. Hip streetwear, bermudas & shorts, beachwear and many more. Check out now at the big OBOY Clearance Sale. Next summer will definitely come …

Brand new! OBOY RIPP SILVER A real masterpiece. Highly fashionable double banded underwear line in dead cool rib-style. A must-have for real fashionista.

  • Brand new: Polos by MCL
  • Must-have: ARMANI Loungewear
  • Brand new: D&G Extreme

Trent and Valentina(1)

We are joined by Trent Kitsch from Saxx Apparel. Saxx is a new and innovative underwear line that is ergonomically designed to give you a little extra support while living an active life. That could be sports, work or anything. We talk a little about the company, the styles and whats in store for the future. You can find them at http://www.saxxapparel.com.

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